About Us.
At E, we believe that the written word holds the power to move hearts, inspire action, and change the world. Founded in 2024 by educator and experienced technical writer E Welsh on Saint Paul Street in Baltimore, Maryland, E was created to combat what felt like an erosion of empathetic impact. In the age of generative AI and endless templates, it feels easier than ever for brands to decide good enough is good enough. With E, you’ll wish you’d never even heard the name ChatGPT.
We begin with the end goal, then map backwards from there in a process called flexible backmapping to ensure your goals are not only achievable but fit seamlessly into your schedule. Our goal is to customize a storytelling strategy that feels simple for you but resonates deeply with your stakeholders, donors, and communities, inspiring action and driving positive impact.
Whether your goal is to enhance your own writing, outsource articles to streamline your to-do list, or collaborate on project management, you’ll feel confident working with E. Our commitment to research, reflection, and consistency will garner sturdy trust in the quality of every E piece, product, and project.
At E, our mission is to simplify your professional life by designing compelling leadership materials that will spur your audience into action. Through the art of flexible backmapping, we help you define your storytelling goals, develop a plan to achieve them around your schedule, and deliver polished final products, every time.
Our Mission
We believe that the most impactful problems are solved by the leaders closest to them. Our vision is to create stories that inspire everyday people to lead authentically, live flexibly, and foster lasting positive impact in their communities.
Our Vision
What we do.
At E, we offer:
Content Strategy and Audience Building: We help businesses, individuals, and brands design authentic content that will resonate with audiences and drive lasting connections and brand loyalty. We are ready to jump in at any stage of the process, whether that’s developing initial concepts, performing quick edits or rewrites, or full scale project management.
Corporate Positioning: At E, we understand that every business has a story. We help you define your mission, give voice to your vision, and ensure that your business’ story is clear, focused, and resonating with impacted stakeholders, donors, and communities.
Reflective Education: With a team experienced teaching both in the classroom and one-on-one, we are ready to define, design, and deliver your educational aspirations. From administering memorable workshops to crafting compelling curricula, our team is stacked, packed, and ready to learn when you are.
Public Speaking and Media Engagement: On the stage, your words should inform, persuade, and inspire audiences to action. We work with you to craft thoughtful, authentic messages you can feel confident about delivering.
Let’s work together.